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This Dhanteras, it’s not just gold & silver coins making headlines in Jammu’s markets—quirky silver collectibles and budget-friendly gifting options are also stealing the spotlight

Keeping changing customer preferences and different budgets in mind, shopkeepers have introduced a wide range of new designs, including Chinese-style jewellery and innovative silver gifting options. Representational image/Reuters
Dhanteras may be synonymous with buying gold and silver, but this year, Jammu’s jewellery market is witnessing an interesting shift in buying trends. Amid fluctuating gold and silver prices, which have left many customers cautious and confused, affordable silver gift items are emerging as a major attraction for shoppers.
While shopkeepers are witnessing enthusiasm among customers, buyers are carefully tracking price movements before making their purchases. Instead of traditional silver coins, several customers are showing a growing interest in quirky and attractive silver gift items, including silver chipkalis (lizards), tortoises, monkeys and other decorative designs.
Jewellers say these products are gaining popularity because they offer an affordable way to celebrate the auspicious occasion without putting an additional burden on the pocket. Keeping changing customer preferences and different budgets in mind, shopkeepers have introduced a wide range of new designs, including Chinese-style jewellery and innovative silver gifting options.
With Dhanteras considered an auspicious occasion to bring home gold and silver, these pocket-friendly alternatives are giving customers more choices, particularly those looking to make smaller purchases or gift something special to their loved ones.
This Dhanteras, it is not just gold and silver coins making headlines in Jammu’s markets — quirky silver collectibles and budget-friendly gifting options are also stealing the spotlight.
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Amid fluctuating gold and silver prices, buyers in Jammu are showing a growing interest in affordable and quirky silver gift items, including silver lizards, tortoises, monkeys, and decorative designs, as a pocket-friendly alternative to traditional coins.
Jammu, India, India
November 06, 2026, 21:10 IST
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